All Blog Posts Tagged '家外媒體' (1)
台灣第一份家外媒體調查報告OOH3.0時代來臨
台灣唯一專業的家外傳播媒體代理商台灣博仕達（Posterscope），12月15日下午2點在台北內湖麗庭莊園震撼發表獨家調查，這是台灣首次家外媒體研究調查報告：face-OOH。歷經近7個月規劃籌備，實際問卷蒐集執行1個月，結合來自媒體業務、策略分析、網路企劃、創意執行等專業人士通力合作，於今年10月舉辦總計四周、跨媒體形式合作的「虛擬品牌face-OOH家外媒體調查報告」，活動範圍涵蓋全台主要都會區，透過4類日常生活中主要的家外環境媒體（通勤、工作、休閒娛樂、外出途中），以懸疑性的訊息於活動期間持續曝光，引發民眾主動上網搜尋填寫問卷，藉此探討消費者之家外途中的媒體行為，活動期間總計超過10,000參與者自發性上網搜尋、約3,666位參與者提供寶貴的調查資料。
博仕達為台灣安吉斯媒體集團旗下家外（Out-Of-Home,…
ContinueAdded by MyCFbook Editor on January 20, 2012 at 2:49pm — No Comments
Latest Blog Posts
Most Popular Blog Posts
Monthly Archives
2017
- October (1)
2016
- March (1)
2015
2014
- December (40)
- November (25)
- October (19)
- September (20)
- August (24)
- July (27)
- June (23)
- May (35)
- April (33)
- March (30)
- February (27)
- January (20)
2013
- December (25)
- November (16)
- October (12)
- September (10)
- August (21)
- July (7)
- June (4)
- May (13)
- April (11)
- March (14)
- February (16)
- January (25)
2012
- December (9)
- November (12)
- October (25)
- September (44)
- August (257)
- July (439)
- June (258)
- May (521)
- April (546)
- March (167)
- February (129)
- January (323)
2011
- December (107)
- November (109)
- October (551)
- September (155)
- August (388)
- July (233)
- June (708)
- May (222)
- April (872)
- March (103)
- February (166)
- January (82)
2010
- December (41)
- November (573)
- October (26)
- September (24)
- August (39)
- July (54)
- June (25)
- May (44)
- April (23)
- March (7)
- February (5)
- January (10)
2009
- December (15)
- November (22)
- October (14)
- September (39)
- August (33)
- July (43)
- June (30)
- May (14)
- April (17)
- March (16)
- February (13)
- January (23)
2008
1999
- November (805)
廣告Adm Facebook
Adm廣告雜誌
焦點看板
News／傳播新訊
歡迎各界廣告交換／合作
聯絡信箱：vivian.hung@rock.com.tw
廣告王好友Link
Badge
© 2026 Created by MyCFbook Admin.
Powered by
